Applying Behavioral Insights to Everyday Decisions

Behavioral science can be applied to everyday decisions to nudge people towards making better choices as consumers, employees, and citizens. Learn to craft policies and interventions that improve decision-making, understand key psychological principles, and appreciate the value of experimentation and informed design.

Course Snapshot

• Foundations of human judgment and decision-making
• Designing psychologically informed interventions
• Methods for experimentation and evaluation
• Pros and cons of individual-level behavioral interventions

Key Benefits

• Identify situational factors that hinder good decision-making
• Build a toolkit of behavioral strategies and design ideas
• Develop and test interventions addressing real-world problems

Instructor

Elanor Williams

Associate Professor of Marketing

WashU Olin Business School

Location & Modality

Virtual

Meets on Zoom from 8:30–11 AM (CT) on 

Mar 26, April 2, 9, and 16, 2026

Learn about the classroom experience

Earn Your Certificate

3 elective units toward an advanced certificate

For Federal Employees

ECQ 3 – Results Driven

Note

Formerly called Using Behavioral Science to Improve Decision Making

Register